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AT&T’s CMO tied ‘brand love’ to the numbers CEOs care about. Customers are 3 times less likely to leave and much cheaper to acquire
C-Suite
AT&T’s CMO tied ‘brand love’ to the numbers CEOs care about. Customers are 3 times less likely to leave and much cheaper to acquire
By Ruth UmohAugust 14, 2026
Andrea brimmer, smiling as she stands with her hands I her pant pockets
C-Suite
The machine-readable brand: Inside Ally Financial’s strategy to win AI search recommendations
By Ruth UmohAugust 6, 2026
Sir Martin Sorrell has identified the key AI skill for the future: ‘People who share will be the new kings and queens’
Europe
Sir Martin Sorrell has identified the key AI skill for the future: ‘People who share will be the new kings and queens’
By Kamal AhmedAugust 4, 2026
woman yellow shirt standing in front of ring light
Success
Influencer marketing isn’t an experiment anymore as companies expand their creator advertising budgets
By Tatiana SatauaJuly 24, 2026
How Adobe’s CMO is preparing for the AI-powered era of brand discovery
C-Suite
How Adobe’s CMO is preparing for the AI-powered era of brand discovery
By Ruth UmohJuly 14, 2026
David Senra poses in a black shirt in front of bookshelves
Magazine
How David Senra built the podcast the world’s most powerful CEOs can’t stop listening to
By Lily Mae LazarusJuly 5, 2026
Brian Niccol photographed at Chipotle's Cultivate Center in Irvine, CA on February 27, 2023.
C-Suite
AI is turning CMOs into some of the most powerful executives in business
By Ruth UmohJune 22, 2026
‘Human creativity is under fire’ says WPP 
Europe
‘Human creativity is under fire’ says WPP 
By Sam BirchallJune 5, 2026
The death of the billboard: Amsterdam’s ad crackdown is part of a much bigger European shift 
Environment
The death of the billboard: Amsterdam’s ad crackdown is part of a much bigger European shift 
By Sam BirchallJune 5, 2026
Inside Home Depot’s marketing playbook: weather signals, influencers, and an app to drive bigger baskets
C-Suite
Inside Home Depot’s marketing playbook: weather signals, influencers, and an app to drive bigger baskets
By Ruth UmohMay 6, 2026
Netflix cofounder and chairman Reed Hastings on July 10, 2025 in Sun Valley, Idaho. (Photo: Kevin Dietsch/Getty Images)
Newsletters
End of an era: Reed Hastings steps down from Netflix
By Andrew NuscaApril 17, 2026
Two women on a rooftop taking photos of cans of soda
C-Suite
This TikTok sensation sold her startup for $2 billion. Now Pepsi is letting ‘Poppi be Poppi’
By Eva RoytburgApril 12, 2026
A still from Coinbase's ad.
Crypto
Coinbase’s Oscars ad says you’re an NPC trapped in someone else’s financial system–and crypto is ‘Your Way Out’
By Eva RoytburgMarch 18, 2026
Real Madrid player Jude Bellingham pours water on his face during a break
Arts & Entertainment
The 2026 World Cup will bring a uniquely American sports tradition to the beautiful game: Mid-match ad breaks
By Tristan BoveMarch 9, 2026
Viral deepfake ad casts Musk, Bezos, and Altman as corpulent overlords powering AI on human sweat. Its creator says the best jokes tell the truth
AI
Viral deepfake ad casts Musk, Bezos, and Altman as corpulent overlords powering AI on human sweat. Its creator says the best jokes tell the truth
By Marco Quiroz-GutierrezMarch 4, 2026
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Success
A dropout living in a trailer, he got $1 million from Peter Thiel at 19—now he's a billionaire who says the American Dream isn't deadplaceholder alt text
By Orianna Rosa RoyleAugust 18, 2026
Energy
U.S. strategic reserves are getting so low the drawdown threatens to damage the 60 underground salt caverns storing American oilplaceholder alt text
By Sasha RogelbergAugust 17, 2026
Personal Finance
Current price of oil as of August 18, 2026placeholder alt text
By Joseph HostetlerAugust 18, 2026
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